“Doug’s information, from a scientific point of view, is critical to every nail technician’s continuing education. His passion to share his knowledge with us…has single-handedly raised the level of professionalism in the nail industry.”
— Vicki Peters, Master Nailtech

“Doug Schoon provides the scientific information that should be required reading for nail professionals; it’s that important and belongs in every salon and beauty school.”
— Jaime Schrabeck, Ph.D., Precision Nails

“We give every student Nail Structure and Product Chemistry!”
— Karin Schön, President KN Nail Products Sweden

“Old or new to the industry, Doug’s book and DVD should be on your don’t skip list. Even with 22 years in the industry, these both held my attention.”
— Debbie Doerrlamm, Webmaster,

“This is the Bible for nail professionals serious about success…This book is brilliant, it’s like having Doug on tap. This book should be required reading in every single classroom.”
— Sam Sweet, Co-Founder of Sweet Squared, UK

“Doug Schoon’s phenomenal book and the series of “Doug Schoon’s Brain in 3-D” will give you many of those “Light Bulb Moments” when you have been unable to solve problems in the salon. Thanks for helping me to become an expert in my field as an educator and nail artisan.”
— Gig Rouse, High Priestess of Nails in the European Union

“‘Free from’ Misleads Consumers” (2009)

“Free from” …insert your scary story here…
May 2009

Using terms such as “contains no…” or “free of…” misleads consumers into believing the ingredient safety is questionable, when scientific evidence may show the ingredient is safe. Chris Flower of the CTPA, a UK cosmetic trade association provides this example, “in the case of parabens, we feel that people are trading on the false allegations of safety concerns.”

Claiming a product is “paraben-free” suggests to consumers that paraben containing products are unsafe, when in fact parabens have a long history of safe use. Such marketing tactics are also designed to imply that the replacement ingredients are safer and better.

The CTPA says, “We strongly suggest that safety shouldn’t be used as a route to commercial benefits, as it suggests the other products are inherently unsafe. We are all required to provide safe products and this kind of practice undermines the industry as a whole.”

In the same article Cosmetics reported that France’s regulatory body responsible for “competition and fraud control” concluded that drawing attention to the absence of certain preservatives in cosmetics can mislead the consumer.